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Anti-tobacco mass-media campaigns in combination with school programmes

Summary of the evidence

Rating
  • Unknown effectiveness

Mass-media campaign in combination with school-based, community-based or national programmes were found in a systematic review (Carson et al., 2017, 8 studies, N= 17 385) to be inconclusive regarding:

  • reduced smoking behaviour of young people (3 studies (n = 17,385) found some evidence but the remaining 5 studies (n = 72,740) did not detect a significant effect on smoking behaviour)

Details

Note: this evidence summary is only valid for the outcomes, target groups, settings and substances/patterns of use described below.

Name of response option
  • Mass-media campaigns
Desired outcome(s)
  • improve behavioural life skills
  • reduce substance use
Area(s)
  • Prevention
Specific substance or pattern of use
  • tobacco
Target group(s) or setting(s)
  • school
  • young people

References

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